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1. Now, Discover Your Strengths 2. Who Moved My Cheese?: An Amazing Way to Deal with Change in Your Work and in Your Life 3. Who: The A Method for Hiring 4. Under Pressure: Cooking Sous Vide 5. The Subprime Solution: How Today's Global Financial Crisis Happened, and What to Do about It 6. Fish! A Remarkable Way to Boost Morale and Improve Results 7. The New Rules of Marketing and PR: How to Use News Releases, Blogs, Podcasting, Viral Marketing and Online Media to Reach Buyers Directly 8. A Beginner's Guide to Day Trading Online (2nd edition) 9. Web Analytics: An Hour a Day 10. Zagat 2009 New York City Restaurants (Zagatsurvey: New York City Restaurants)
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Noted Atlanta Infertility Practice to Offer Free PCOS Event Over 600,000 Georgia women battle PCOS, the mysterious condition that impairs their ability to have children. [PRWEB Oct 13, 2005]
Fun Summer Activity for Kids: Craft Camp in Sunny Seattle Three Tree Community Church announces its second annual crafts camp for kids in Kindergarten through fifth grade. Your kids will have a blast making rockets, learning the Scandinavian art of rosemaling and other fun games and activities. [PRWEB Jul 9, 2005]
Bad Diabetes Diet Equals Diabetes Symptom - Start a Balanced Diabetic Diet Today Diabetes symptoms are directly related to a diabetes diet, and physical activity. A balanced diabetic diet can save you from diabetes symptoms that plague people with diabetes. [PRWEB May 18, 2005]
Free Caregiver Support Manual The aging of America coupled with the double whammy of Katrina and Rita woke us up to a need heretofore barely recognized. This free manual helps senior citizens, senior caregivers and those in the throes of disaster recovery. [PRWEB Oct 13, 2005]
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| Books - Business & Investing:
Industries & Professions - BESTSELLERS |

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Now, Discover Your Strengths
Authors: Marcus Buckingham. Donald O. Clifton. Hardcover, 272 pagesPublisher: Free Press Publication Date: 2001-01-29 Edition: 1 Reviews :

Unfortunately, most of us have little sense of our talents and strengths, much less the ability to build our lives around them. Instead, guided by our parents, by our teachers, by our managers, and by psychology's fascination with pathology, we become experts in our weaknesses and spend our lives trying to repair these flaws, while our strengths lie dormant and neglected. Marcus Buckingham, coauthor of the national bestseller First, Break All the Rules, and Donald O. Clifton, Chair of the Gallup International Research & Education Center, have created a revolutionary program to help readers identify their talents, build them into strengths, and enjoy consistent, near-perfect performance. At the heart of the book is the Internet-based StrengthsFinder® Profile, the product of a 25-year, multimillion-dollar effort to identify the most prevalent human strengths. The program introduces 34 dominant "themes" with thousands of possible combinations, and reveals how they can best be translated into personal and career success. In developing this program, Gallup has conducted psychological profiles with more than two million individuals to help readers learn how to focus and perfect these themes. So how does it work? This book contains a unique identification number that allows you access to the StrengthsFinder Profile on the Internet. This Web-based interview analyzes your instinctive reactions and immediately presents you with your five most powerful signature themes. Once you know which of the 34 themes -- such as Achiever, Activator, Empathy, Futuristic, or Strategic -- you lead with, the book will show you how to leverage them for powerful results at three levels: for your own development, for your success as a manager, and for the success of your organization. With accessible and profound insights on how to turn talents into strengths, and with the immediate on-line feedback of StrengthsFinder at its core, Now, Discover Your Strengths is one of the most groundbreaking and useful business books ever written....

Effectively managing personnel--as well as one's own behavior--is an extraordinarily complex task that, not surprisingly, has been the subject of countless books touting what each claims is the true path to success. That said, Marcus Buckingham and Donald O. Clifton's Now, Discover Your Strengths does indeed propose a unique approach: focusing on enhancing people's strengths rather than eliminating their weaknesses. Following up on the coauthors' popular previous book, First, Break All the Rules, it fully describes 34 positive personality themes the two have formulated (such as Achiever, Developer, Learner, and Maximizer) and explains how to build a "strengths-based organization" by capitalizing on the fact that such traits are already present among those within it. Most original and potentially most revealing, however, is a Web-based interactive component that allows readers to complete a questionnaire developed by the Gallup Organization and instantly discover their own top-five inborn talents. This device provides a personalized window into the authors' management philosophy which, coupled with subsequent advice, places their suggestions into the kind of practical context that's missing from most similar tomes. "You can't lead a strengths revolution if you don't know how to find, name and develop your own," write Buckingham and Clifton. Their book encourages such introspection while providing knowledgeable guidance for applying its lessons. --Howard Rothman...

$30
New Price: $9.49
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Who Moved My Cheese?: An Amazing Way to Deal with Change in Your Work and in Your Life
Authors: Spencer Johnson. Hardcover, 96 pagesPublisher: G. P. Putnam's Sons Publication Date: 1998-09-08 Reviews :

From one of the world's most recognized experts on management comes a charming parable filled with insights designed to help readers manage change quickly and prevail in changing times....

Change can be a blessing or a curse, depending on your perspective. The message of Who Moved My Cheese? is that all can come to see it as a blessing, if they understand the nature of cheese and the role it plays in their lives. Who Moved My Cheese? is a parable that takes place in a maze. Four beings live in that maze: Sniff and Scurry are mice--nonanalytical and nonjudgmental, they just want cheese and are willing to do whatever it takes to get it. Hem and Haw are "littlepeople," mouse-size humans who have an entirely different relationship with cheese. It's not just sustenance to them; it's their self-image. Their lives and belief systems are built around the cheese they've found. Most of us reading the story will see the cheese as something related to our livelihoods--our jobs, our career paths, the industries we work in--although it can stand for anything, from health to relationships. The point of the story is that we have to be alert to changes in the cheese, and be prepared to go running off in search of new sources of cheese when the cheese we have runs out. Dr. Johnson, coauthor of The One Minute Manager and many other books, presents this parable to business, church groups, schools, military organizations--anyplace where you find people who may fear or resist change. And although more analytical and skeptical readers may find the tale a little too simplistic, its beauty is that it sums up all natural history in just 94 pages: Things change. They always have changed and always will change. And while there's no single way to deal with change, the consequence of pretending change won't happen is always the same: The cheese runs out. --Lou Schuler...

$19.95
New Price: $2.89
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Who: The A Method for Hiring
Authors: Geoff Smart. Randy Street. Hardcover, 208 pagesPublisher: Ballantine Books Publication Date: 2008-09-30 Edition: 1 Reviews :

In this landmark book, Geoff Smart and Randy Street provide a simple, practical, and effective solution to what The Economist calls “the single biggest problem in business today”: unsuccessful hiring. The average hiring mistake costs a company $1.5 million or more a year and countless wasted hours. This statistic becomes even more startling when you consider that the typical hiring success rate of managers is only 50 percent. The silver lining is that “who” problems are easily preventable. Based on more than 1,300 hours of interviews with more than 20 billionaires and 300 CEOs, Who presents Smart and Street’s A Method for Hiring. Refined through the largest research study of its kind ever undertaken, the A Method stresses fundamental elements that anyone can implement–and it has a 90 percent success rate. Whether you’re a member of a board of directors looking for a new CEO, the owner of a small business searching for the right people to make your company grow, or a parent in need of a new babysitter, it’s all about Who. Inside you’ll learn how to • avoid common “voodoo hiring” methods • define the outcomes you seek • generate a flow of A Players to your team–by implementing the #1 tactic used by successful businesspeople • ask the right interview questions to dramatically improve your ability to quickly distinguish an A Player from a B or C candidate • attract the person you want to hire, by emphasizing the points the candidate cares about most In business, you are who you hire. In Who, Geoff Smart and Randy Street offer simple, easy-to-follow steps that will put the right people in place for optimal success....
$24
New Price: $1.7
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Under Pressure: Cooking Sous Vide
Authors: Thomas Keller. Hardcover, 295 pagesPublisher: Artisan Publication Date: 2008-10-15 Reviews :

A revolution in cooking Sous vide is the culinary innovation that has everyone in the food world talking. In this revolutionary new cookbook, Thomas Keller, America's most respected chef, explains why this foolproof technique, which involves cooking at precise temperatures below simmering, yields results that other culinary methods cannot. For the first time, one can achieve short ribs that are meltingly tender even when cooked medium rare. Fish, which has a small window of doneness, is easier to finesse, and shellfish stays succulent no matter how long it's been on the stove. Fruit and vegetables benefit, too, retaining color and flavor while undergoing remarkable transformations in texture. The secret to sous vide is in discovering the precise amount of heat required to achieve the most sublime results. Through years of trial and error, Keller and his chefs de cuisine have blazed the trail to perfection—and they show the way in this collection of never-before-published recipes from his landmark restaurants—The French Laundry in Napa Valley and per se in New York. With an introduction by the eminent food-science writer Harold McGee, and artful photography by Deborah Jones, who photographed Keller's best-selling The French Laundry Cookbook, this book will be a must for every culinary professional and anyone who wants to up the ante and experience food at the highest level....
$75
New Price: $46
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The Subprime Solution: How Today's Global Financial Crisis Happened, and What to Do about It
Authors: Robert J. Shiller. Hardcover, 208 pagesPublisher: Princeton University Press Publication Date: 2008-08-24 Reviews :
The subprime mortgage crisis has already wreaked havoc on the lives of millions of people and now it threatens to derail the U.S. economy and economies around the world. In this trenchant book, best-selling economist Robert Shiller reveals the origins of this crisis and puts forward bold measures to solve it. He calls for an aggressive response--a restructuring of the institutional foundations of the financial system that will not only allow people once again to buy and sell homes with confidence, but will create the conditions for greater prosperity in America and throughout the deeply interconnected world economy. Shiller blames the subprime crisis on the irrational exuberance that drove the economy's two most recent bubbles--in stocks in the 1990s and in housing between 2000 and 2007. He shows how these bubbles led to the dangerous overextension of credit now resulting in foreclosures, bankruptcies, and write-offs, as well as a global credit crunch. To restore confidence in the markets, Shiller argues, bailouts are needed in the short run. But he insists that these bailouts must be targeted at low-income victims of subprime deals. In the longer term, the subprime solution will require leaders to revamp the financial framework by deploying an ambitious package of initiatives to inhibit the formation of bubbles and limit risks, including better financial information; simplified legal contracts and regulations; expanded markets for managing risks; home equity insurance policies; income-linked home loans; and new measures to protect consumers against hidden inflationary effects. This powerful book is essential reading for anyone who wants to understand how we got into the subprime mess--and how we can get out. ...
$16.95
New Price: $10.6
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Short News |
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In-Person Assessments Helps to Relieve Caregiving Lost Productivity Caregiving lost productivity can be relieved by in-person assessments. [PRWEB Aug 17, 2005]
Churches seeking marketing-savvy breed of pastor A growing number of pastors, consultants, and volunteers are eager to do some branding for the Lord.
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Fish! A Remarkable Way to Boost Morale and Improve Results
Authors: Stephen C. Lundin. Harry Paul. John Christensen. Hardcover, 112 pagesPublisher: Hyperion Publication Date: 2000-03-08 Edition: 1 Reviews :

Imagine a workplace where everyone chooses to bring energy, passion, and a positive attitude to the job every day. Imagine an environment in which people are truly connected to their work, to their colleagues, and to their customers. In this engrossing parable, a fictional manager is charged with the responsibility of turning a chronically unenthusiastic and unhelpful department into an effective team. Across the street from her office is Seattles very real Pike Place Fish Market, world famous and wildly successful thanks to its fun, bustling, joyful atmosphere and customer service. By applying ingeniously simple lessons learned from the actual Pike Place fishmongers, our manager learns how to energize those who report to her and effect an astonishing transformation in her workplace. Addressing todays work issues (including employee retention and burnout) with an engaging metaphor and an appealing message that applies to any sector of any organization, Fish! offers wisdom that is easy to grasp, instantly applicable, and profoundthe hallmarks of a true business classic. Based on a bestselling ChartHouse training video which has been adopted by corporations including Southwest Airlines, Sprint, and Nordstrom....

Here's another management parable that draws its lesson from an unlikely source--this time it's the fun-loving fishmongers at Seattle's Pike Place Market. In Fish! the heroine, Mary Jane Ramirez, recently widowed and mother of two, is asked to engineer a turnaround of her company's troubled operations department, a group that authors Stephen Lundin, Harry Paul, and John Christensen describe as a "toxic energy dump." Most reasonable heads would cut their losses and move on. Why bother with this bunch of losers? But the authors don't make it so easy for Mary Jane. Instead, she's left to sort out this mess with the help of head fishmonger Lonnie. Based on a bestselling corporate education video, Fish! aims to help employees find their way to a fun and happy workplace. While some may find the story line and prescriptions--such as "Choose Your Attitude," "Make Their Day," and "Be Present"--downright corny, others will find a good dose of worthwhile motivational management techniques. If you loved Who Moved My Cheese? then you'll find much to like here. And don't worry about Mary Jane and kids. Fish! has a happy ending for everyone. --Harry C. Edwards...
$19.95
New Price: $4.99
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The New Rules of Marketing and PR: How to Use News Releases, Blogs, Podcasting, Viral Marketing and Online Media to Reach Buyers Directly
Authors: David Meerman Scott. Hardcover, 304 pagesPublisher: Wiley Publication Date: 2007-06-04 Reviews :

The Internet has profoundly changed the way people communicate and interact with each other. But it has also changed the way businesses communicate with their customers (and those who they want to be customers). In the old days, companies could only communicate through the filter of expensive advertising or media ink placed by a PR firm. Today the rules have changed entirely. The New Rules of Marketing and PR shows you how to leverage the potential that Web-based communication offers your business. Finally, you can speak directly to customers and buyers, establishing a personal link with the those who make your business work. You can reach niche buyers with targeted messages that cost a fraction of your big-budget ad campaign. Rather than bombard them with advertising they’ll likely ignore, you can focus on getting the right message to the right people at the right time. When people visit your company’s Web site, they aren’t there to hear your slogan or see your logo again. They want information, interaction, and choice—and you’d be a fool not to give it to them. This one-of-a-kind guide to the future of marketing includes a step-by-step action plan for harnessing the power of the Internet, showing you how to identify audiences, create compelling messages, get those messages to the right people, and lead those consumers into the buying process. Including a wealth of compelling case studies and real-world examples, this is a practical guide to the new reality of PR and marketing....

$24.95
New Price: $14.97
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A Beginner's Guide to Day Trading Online (2nd edition)
Authors: Toni Turner. Paperback, 288 pagesPublisher: Adams Media Publication Date: 2007-01-19 Edition: 2 Reviews :

Day trading is highly profitableÑand highly tumultuous. Moreover, the financial markets have changed considerably in recent years. Expert author Toni Turner gives you the latest information on mastering the markets, including: - Decimalization of stock prices
- New trading products such as E-minis and Exchange Traded Funds (ETFs)
- Precision entries and exits
The new breed of trader Written in an accessible, step-by-step manner, A BeginnerÕs Guide to Day Trading Online, 2nd Edition shows how to day trade stocks in todayÕs market....

$15.95
New Price: $9.48
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Web Analytics: An Hour a Day
Authors: Avinash Kaushik. Paperback, 480 pagesPublisher: Sybex Publication Date: 2007-06-05 Reviews :

Written by an in-the-trenches practitioner, this step-by-step guide shows you how to implement a successful Web analytics strategy. Web analytics expert Avinash Kaushik, in his thought-provoking style, debunks leading myths and leads you on a path to gaining actionable insights from your analytics efforts. Discover how to move beyond clickstream analysis, why qualitative data should be your focus, and more insights and techniques that will help you develop a customer-centric mindset without sacrificing your company’s bottom line. Note: CD-ROM/DVD and other supplementary materials are not included as part of eBook file....

$29.99
New Price: $16.16
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Zagat 2009 New York City Restaurants (Zagatsurvey: New York City Restaurants)
Authors: Paperback, 348 pagesPublisher: Zagat Survey Publication Date: 2008-10-07 Edition: 2009 Reviews :

The surveyors are 54% women and 46% men. 52% are in their 20s and 30s and 48% are 40 and over. No matter the economic climate, New York's appetite for lively dining destinations continues unabated, inspiring ever bolder ventures. For every notable closing, there's another restaurateur waiting in the wings, often joined by an expensive team of architects and designers, and ZAGAT is always there to note the changes....
$15.95
New Price: $6.25
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Business & Investing News |
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The Enchanted Self Has a Face Lift at www.enchantedself.com [PRWEB Oct 13, 2005]
The 2005 SportsCrew.com Sorority Model Search – Hundreds of Next-Door Girls Soon to Become the Next Super Models SportsCrew.com (http://www.SportsCrew.com) brings to you this great contest for the second year in a row. Hundreds of girls contend for a shot at a $10,000 contract with CLICK models. Come check out hundreds of beautiful women in tiny swimwear (if any at all) and vote for your favorite contestant! ATTENTION MODEL AGENCIES AND TALENT SCOUTS: here's a unique opportunity to own the portfolio of many upcoming super models. [PRWEB Jun 24, 2005]
Vincent Foods’ Oh Mama! “Delicious Nutrition for a Healthy Pregnancy” - Wins Innovation Award at 2005 International JPMA Show Oh Mama!, the nutrition bar designed for perinatal women, was selected for the Innovative New Product Award at the 2005 International Juvenile Product Manufacturer Association (JPMA) show last month in Orlando, Florida. [PRWEB Jun 22, 2005]
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